I have specialised in motion graphics pretty early on, during my studies. I got my first job as a motion designer, right after uni. But I always fared better, when working in a team of creatives, coming up with ideas together and executing the animation. At my first junior role, I discovered the term “artworker” – someone who executes designs, rather than comes up with them.
I’m a Philomath: a lover of learning. I revel in consuming and creating educational-entertainment content. So, when a TEDxTUM speaker Lutz Kettler asked me to animate a visualisation of a neural mechanism for his talk, I was all in.
As a freelance designer I am taught to regard social media as the target marketing strategy. Post quality content, post regularly, post often. As many of you, I have been pushing forward to build an audience on Instagram and other platforms. It feels like, one is constantly fighting against the algorithm. Trying blindly what works, not knowing which of the parameters were the winning ones, that got the post to succeed or underperform.
I would like to thank Stina Jones for allowing me to animate her cute little character. It was a lot of fun! I love collaborating with other artists, as it gives me the opportunity to bring their designs to life in the form of animation. But how do you create accountability for yourself on solo passion projects?
Being part of a community of like-minded people can be very enriching. You can share successes and pitfalls, especially in a professional setting. It is however important to surround yourself with people that not only share your interests but also your socio-economic circumstances.
I have always struggled with mental health. I am quite an anxious person and also suffer from bouts of depression. In recent years I have found techniques that helped me stay balanced. 風は吹けども山は動ぜず – “Though the wind blows, the mountain does not move”. With inner strength, outside influences will not shake you.
This is how I took a surface pattern created by Lara Mascareño, my creative partner in the #DistantCollab Instagram Challenge, during the first 2020 lock-down and transformed it from a static design to a looping animation.